Pizza restaurant wanted measurable traffic and brand development.
Not only does Bellacinos Pizza and Grinders in Springfield, MO have fantastic food, but they have even better owners and staff! When they approached us wanting more traffic into their restaurants, better photos of their food, and more engagement on their Facebook and Instagram pages, we knew exactly what we needed to do.
Measurable results
Branding and advertising results can be hard to come by if the program is not set up in a way that tracks results. We put together a birthday program for Bellacino's which did exactly that.
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We utilized Facebook Messenger to find people whose birthdays were within a week, and we put together a chatbot (automated conversation) that lead people through a lead generation flow that also showcased photos of the food. Once completed, users received an email, along with reminders, to use their birthday voucher within 30 days.
Make their mouths water.
When we audited their accounts, we saw a big need for professional photos of their food. Our talented photographer, Lesley, KILLED it with her photos. The owners were VERY impressed!
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Conversations and humor are everything!
Engagement levels are a BIG part of building a brand. Remember that a brand isn't just a logo or a website. It's your reputation in the marketplace. A great way to build your brand in a customer's mind is to post content that they can interact with. The more they interact with your page, the more they will see your content in their feed. Make them laugh! Create an emotional connection! Develop a relationship with your potential customers!
CONTACT US
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WE CAN'T WAIT TO HEAR FROM YOU!
405 N Jefferson Ave
Suite 2053
Springfield, MO 65806
610-704-1051